Decisive

Penguin Books
Decisive
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64,00 PLN
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We are all constantly faced with important decisions. So how can we ensure that we make the right ones?

In Decisive, Chip and Dan Heath - authors of the international bestsellers Made to Stick and Switch - draw on decades of cutting-edge psychological research to explain why we so often get it very badly wrong. They reveal how our supposedly rational brains are frequently tripped up by powerful biases and wishful thinking and why even experts frequently make mistakes. They demonstrate the perils of getting trapped in a narrow decision frame, and they explore people's tendency to be over-confident about how their choices will unfold. At the same time they demonstrate how relatively easy it is to avoid the pitfalls and find the best answers, offering four simple principles that we can all learn and follow.

Decisive offers both a fascinating tour through the workings of our minds and an invaluable guide to making smarter decisions

A well-written, thought-provoking book - Management Today

Szczegóły

  • Rok wydania: 2024
  • Format: 12.6 x 19.6 cm
  • Oprawa: Miękka
  • Tytuł: Decisive
    Autor: Dan Heath, Chip Heath, Dan Raviv
    Wydawnictwo: Penguin Books
    ISBN: 9781847940865
    Rok wydania: 2024
    Ilość stron: 316
    Format: 12.6 x 19.6 cm
    Oprawa: Miękka
    Waga: 0.24 kg

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