Key Concepts in International Business

Macmillan
Key Concepts in International Business
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Key Concepts in International Business is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is made clearer with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what international business is all about. It will be especially useful as a revision aid.

Szczegóły

  • Rok wydania: 2007
  • Format: 13.5x21.5 cm
  • Oprawa: oprawa broszurowa
  • Tytuł: Key Concepts in International Business
    Autor: Jonathan Sutherland, Diane Canwell
    Wydawnictwo: Macmillan
    Kod paskowy: 9781403915344
    ISBN: 1403915342
    Rok wydania: 2007
    Ilość stron: 282
    Format: 13.5x21.5 cm
    Oprawa: oprawa broszurowa
    Waga: 0.374 kg

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